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Future Hospitality Summit (FHS)

RIYADH, Kingdom of Saudi Arabia at the Future Hospitality summit (May 24, 2022) Sophos Hotels SA, one of the leading third party Hotel operator in Europe, and AIMS Hospitality a subsidiary of AIMS Holding one of the foremost investors in the hospitality Sector in Saudi Arabia, announced on signing a Memorandum of understanding to launch and develop the first international independent Hotel Management company in KSA, and have initially agreed on developing and operating several properties located in Jeddah and Makkah cities that comprise over 2000 keys

Fernand Donnet, President and CEO of Sophos Hotels said, “I would like to thank the ministry of investment for easing the process of obtaining the service license for Sophos Hotels in KSA , We are thrilled to expand our business and to invest in the Saudi hospitality market which is witnessing one of the fastest highest growth rates in the world, and to build long term partnership with AIMS Hospitality, together will reciprocate our expertise and further enhance our reach in this fast-growing market, as well as across the entire GCC region.”

Muhammed Al Amir, CEO of AIMS Hospitality added, “Saudi Arabia redefined its tourism and hospitality sectors under Saudi Vision 2030, which increased demand for international expertise in hotel management, We are looking forward to building a trustworthy partnership with Sophos Hotels which shall transform a great combinate, of the Swiss hospitality expertise and local know how to create the ideal Hotel Management model.”

More about Sophos Hotels…

Sophos Hotels SA was founded in 2006 in Switzerland and is currently developing and operating over 40 independent and internationally branded hotels around the world, with a diversified portfolio featuring classic luxury, lifestyle upscale and midscale hotels, ski and beach resorts, Its business model extends flexible terms of management agreement to investors, who shall be relieved from day-to-day operations hassles and obtain high operational profit margin, Simultaneously the brands have confidence with the certainty that the hotel will be efficiently run under an experienced third party, who will maintain the brand image and standards.

Sophos Hotels SA has built through the decades strategic relationships with several prominent international brands such as: Marriott, Hilton, Hyatt and Wyndham.

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FHS Saudi Arabia

Date: 24-25 May 2022

Location: Riyadh Airport Marriott Hotel, Riyadh, KSA

Sponsors: Dur Hospitality as Strategic Partner; Tourism Development Fund (TDF) as Enablement Partner; Accor, Construction Products Holding Company (CPC), Hilton, Jumeirah Hotels Resorts, Radisson Hotel Group and The Red Sea Development Company as Platinum Sponsors; Diriyah Gate Development Authority, IHG Hotels Resorts, Marriott International, NEOM, Rotana, Royal Commission for AlUla, and Taiba Investments as Emerald Sponsors; Aleph Hospitality, CBRE, Colliers, Compass Project Consulting, ELAF Group, ENVI Lodges, GGGrace International, Insignia, Interior 360, Keane, Knight Frank, Leslie, Louvre Hotels Group, LXA, MAPAL, OBMI, Sophos Hotels SA, SSH, STR, The Indian Hotels Company Limited and Voltere as Gold Sponsors; Deutsche Hospitality, HVS and Katch as Silver Sponsors.

FHS Middle East

Date: 19-21 September 2022

Location: Madinat Jumeirah, Dubai, UAE

Sponsors: Jumeirah Hotels Resorts as Host Sponsor; Tourism Development Fund (TDF) as Enablement Partner; Accor, Dur Hospitality, Hilton and Radisson Hotel Group as Platinum Sponsors; Emaar Hospitality, IHG Hotels Resorts, Marriott International, NEOM, Rotana, SMIT Morocco and Taiba Investments as Emerald Sponsors; Aleph Hospitality, CBRE, Colliers, Compass Project Consulting, ENVI Lodges, Insignia, Interior 360, Ishraq Hospitality, Knight Frank, Louvre Hotels Group, LXA, MAPAL, Minor Hotels, OBMI, QUO, SSH, STR, The Indian Hotels Company Limited and Voltere as Gold Sponsors; Deutsche Hospitality, HVS and Katch as Silver Sponsors.

Anne Bleeker In2 Consulting +971 56 603 0886 The Bench